1. Types of Information We Collect
Account Registration Information: If you register for an account with us, we collect information such as your name, email address, postal address, telephone number, password, demographic information, shopping preferences and other information that helps us personalize your shopping experience. Creating an account is optional.
Order and Payment Information: To fulfill orders placed with us and process related payments, we collect order details, shipping and billing information, payment card details, and other transaction details.
Marketing and Communications Preferences: To help customize the content and shopping experiences we deliver to you, we collect your brand, store location, and channel preferences as well as your choices on receiving marketing communications from us.
Sweepstakes or Contest Information: For any sweepstakes or contests operated by us, we collect information required for contest administration and winner selection/verification purposes. Provision of this information is completely voluntary.
Product Reviews: If you choose to rate, review or submit other customer content related to purchased products, we may publicly display such content along with your name.
Employment Applications: Prospective and current job applicants may submit information such as employment history, educational background, and demographics information. Provision of such information is voluntary but needed to evaluate qualifications for job opportunities.
Website and App Usage Information: To help improve your experience interacting with our Sites and services, we automatically collect data about the devices and computers you use to access our Sites, browsing actions, usage details and traffic data. This includes IP addresses, pages visited, links clicked, videos viewed and other actions you take while visiting our Sites.
2. How We Use Your Information
We use the information that we collect about you for the following purposes:
- Create and manage user accounts
- Process and ship orders
- Bill and collect payments
- Provide product recommendations
- Send marketing and promotional communications
- Notify contest/sweepstake entrants and winners
- Respond to job applications
- Improve users’ shopping experiences
- Analyze Site traffic, usage and operations
- Prevent fraud, abuse, security risks, etc.
3. How We Share Your Information
We disclose information collected about you to the following types of third parties for business purposes:
- Vendors and service providers that help us operate our business or perform requested services. Examples include payment processors, shipping companies, mail houses, cloud storage providers, and companies providing analytics services, fraud prevention, customer service software, email delivery services and more.
- Sweepstakes partners or contest prize providers at your request to administer contests and contact winners.
- Successor entities or affiliates in connection with a corporate reorganization, merger, consolidation, acquisition, or other change in control or business transfer.
If required to do so by law or court order, or if doing so is reasonably necessary to comply enforce our legal rights or defend against legal claims, we may disclose your information to the appropriate judicial, governmental or regulatory authorities.
We will seek your express consent before sharing your personal information with any other parties for marketing, advertising or other commercial purposes not outlined above.
4. Cookies and Tracking Technologies
5. Data Security
We have implemented reasonable technical, administrative and physical measures in an effort to safeguard your personal information in our custody and control against theft, loss and unauthorized access, use, modification and disclosure. However, we cannot guarantee that unauthorized access or breach of our systems will never occur. You agree to not hold us responsible for any damages or losses related to security breaches, unintentional disclosure or unauthorized access or use of your information due to errors in transmission or other system failures outside of our control.
6. International Data Transfers
We are headquartered in the United States (“U.S.”) and have operations, entities and affiliates in other countries. Your personal information may be accessed by us, transferred to us, or stored and processed by third-party cloud service providers in the U.S. and other jurisdictions. Whenever we engage service providers or transfer your data across borders, we implement contractual, technical and organizational measures aimed at ensuring a level of data protection consistent with applicable data protection laws. By using our Sites and services, you consent to the transfer, storage and processing of your information in any country where we operate.
7. Data Retention
8. Your Choices and Rights
Marketing Communications: You may opt out of promotional emails or SMS messages by following the opt-out instructions provided with each message or by changing your preferences in your account. Please note that transactional account, order and legal notices are still sent to your email or phone even if you opt out of promotional communications.
Access or Update Your Personal Information: If you have registered an online account with us, you can access, update or correct inaccuracies in your personal information by logging into your account and editing your profile. Alternatively, you may contact Customer Service with any requests to access, edit, delete, port or otherwise change your personal data.
European Union Data Subject Requests: Residents of the European Economic Area (EEA) and other qualifying jurisdictions have certain legal rights to obtain confirmation of whether we hold personal data about them, to access personal data we hold about them, and to obtain its correction, update, amendment or deletion in appropriate circumstances. Please see our dedicated website page providing further information on exercising your legal rights under applicable law.
9. Third Party Services
Our Sites may contain links to websites and services operated by third parties like social media tools and payment processors. Any access, use or disclosure of your personal data by such third party providers is governed by their own privacy policies. We are not responsible for the privacy practices, data collection policies or compliance of any third parties. Please review the privacy policies on any third party sites or services you access from our Sites to understand their data practices before using such sites or services.
10. Children’s Privacy
Our Sites are intended for a general audience and not directed at children under the age of 16. We do not intend to collect personal data from children under 16 without seeking verifiable parental consent. If you believe your child has provided us information without your consent, please contact us to have such information removed.
12. How to Contact Us
Address: Forever 21 Law Department
3880 N Mission Rd, Los Angeles, CA 90031